Google products in India are gaining support for more languages

Tez Google Tez revamp UPI service Google Pay features Tez is now Google Pay pre approved loans Google Pay Google Pay rollout Tez retail payment options Google Pay loans Tez active users

Google has particularly focussed on the "GO" edition of the search app on mobile which was first announced previous year for markets like India.

Shashidhar Thakur, VP, Engineering, Google Search, says, "For Search to be truly helpful, it should bring you useful content, in all the languages you understand". The internet company on Tuesday announced new initiatives and enhancements to its existing services with a focus to make its services more relevant for Indian users.

Google Go's webpage-reading ability works even on 2G connections. Google has announced that Google Feed will become a bilingual feed with English and Hindi languages support and it will arrive on Google Go as well, in the coming months.

Google Go users will now be able to listen to web pages in 28 languages including Hindi, Bengali, Malayalam, Marathi and Tamil.

Google's push to grab more of India's digital payments market pits it against global rivals such as Facebook (FB), which is testing a payments service in India on its messaging platform WhatsApp, and local rivals Paytm and Flipkart.

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Google has renamed its UPI payment app in India from Google Tez to Google Pay.

- Google Pay India (@GooglePayIndia) August 28, 2018It's certainly been a year to remember. He further states that this new feature is inspired by user research in India.

At the end of July, Google announced some new features coming to various apps in its suite of Android Go products. However, it is completely different from the Google Pay service available in other countries. The platform will also see integration of local applications such as Airtel, Hello English and Where is My Train.

Google revealed that right since the launch of Tez in India last September, the app has been used to carry out more than 750 Million transactions that are collectively worth more than $30 Billion. To achieve this, Google has tweaked the OS to make it lightweight, redesigned existing elemental apps like Maps, Files and YouTube and included deeper voice integration. "Our partnership with RailTel is an example where millions of people are accessing the Internet from hundreds of railway stations in India".

Google Station partnering with Andhra Pradesh State FiberNet Limited to bring high-quality Internet coverage to over 12,000 villages, cities and towns in the state of Andhra Pradesh. Not only is it being replicated across the world, the company has plans of introducing it in Andhra Pradesh to expand its reach to 10 million more people.

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