Alexa Users Get Free, Ad-Supported Version of Amazon Music

YouTube is finally coming to Amazon Fire TV, Prime Video to get Chromecast support

This move makes complete sense for Google, wither many other music services offering a free tier, Google is missing out on the opportunity of growing future paid users in the future by not offering a free tier as a gateway. The next salvo was Google's when it blocked Amazon's Echo Show smart display from accessing YouTube content.

Notably, Amazon has begun selling the Chromecast again, but it still doesn't sell other Google products like the Google Home that competes with Amazon's Echo devices or any Nest products. The latter isn't a major concern, however, as YouTube can already be accessed through the tablet's browser. Well, I am a huge YouTube user - both the regular video service, plus YouTube TV, and unfortunately, Google kept those services off of Amazon's TV hardware.

Amazon on Thursday launched a new music service for its Alexa devices that's free to use but includes ads.

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However, with the YouTube app, supported Amazon Fire TV devices will be soon able to stream videos at up to 4K resolution in HDR at up to 60 fps. Then, select YouTube Music as the default music service.

Naturally, Google will hope this exposure leads to a natural upgrade to its £9.99/month YouTube Music Premium plan, which offers specific song/artist/album selection, an ad-free experience and offline listening. In addition, Amazons Prime Video streaming app will be added to Googles streaming devices and TVs that use Googles operating system.

Inc. (AMZN.O) is hoping an ad-supported music-streaming service will help it sell more speakers and other devices that work with its voice-activated Alexa platform.

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